The concept of personalized medicine has become synonymous with risk factor identification and treatment. But according to a German study, our understanding of the term is in fact more in line with personal development, integrative care, authenticity, self-determination and wellbeing. Values which we look for in complementary, alternative and integrative care. Read more
Tags: attitude, authenticity, biomarker, Brigitte Franzel, CAM, communication, complementary and alternative medicine, conceptions, cytochrome P450, David Finer, discourse, ethnography, grapefruit, health care, individualized medicine, integrative medicine, meaning, narrative, patient, patient-doctor communication, person-centered, personalized medicine, research